About this course

Outlines:

• Understanding the key principles and types of sales management
• Sales manager responsibilities
• Identifying sales goals and metrics
• Developing a sales strategy and plan
• Managing the sales team 

Benefits:

• Increase your sales revenue and profitability by setting and achieving sales goals, optimizing your sales process, and providing value to your customers
• Improve your sales forecast reliability, thereby reducing revenue variability and allowing you to plan ahead and allocate resources effectively
• Enhance your customer satisfaction and loyalty by understanding their needs, providing insights and solutions, and building long-term relationships
• Reduce your staff turnover and therefore reduce recruitment and retention costs by hiring and training top talent, motivating and supporting them, and offering feedback and incentives
• Increase your productivity per staff member by using sales management tools and systems that automate and streamline tasks, store and organize data, and provide analytics and reports